Terms of Service

1. What LastRing does

LastRing answers inbound telephone calls that are forwarded to us because your line did not answer, and it sends and receives text messages on your behalf. Depending on your plan, it may also book appointments, send confirmations and reminders, request reviews, and send promotional or reactivation messages that you configure.

LastRing does not replace your phone number or your carrier. Your number remains yours, with your carrier. You enable the service by setting conditional call forwarding on your own line, and you disable it the same way.

2. Eligibility and accounts

You must be a business operating in the United States, at least 18 years old, and able to enter contracts. You are responsible for the accuracy of your account information, for all activity under your account, and for keeping credentials secure. Identity and authentication are handled by our identity provider; we do not store your password.

3. Plans, payment, and when service begins

Payment is taken when you purchase. Your paid service period and your billing cycle both begin on the date we activate your account — not the date you paid. Activation occurs once your number is provisioned, call forwarding is confirmed, and a test call has succeeded. We will tell you the activation date and your next billing date by email.

Subscriptions renew automatically each month or year until cancelled. Prices are shown at checkout. We may change prices on 30 days' notice, effective at your next renewal.

Cancellation. You may cancel at any time. Cancellation takes effect at the end of the current paid period; the service continues until then. To stop calls reaching us immediately, dial your carrier's forwarding-off code.

Refunds. Before activation, your payment is fully refundable on request. After activation, payments are non-refundable except where required by law or at our discretion.

4. Balance, usage, and top-ups

Each plan includes an allowance of AI answering minutes and text messages. Usage beyond the included allowance draws on your prepaid Balance.

• Balance is denominated in US dollars, is not a deposit, earns no interest, and is not a payment instrument.
• Balance does not expire while your account is active. On cancellation, you may request a refund of unused Balance; unclaimed amounts may be treated in accordance with applicable state law.
• You may add Balance manually at any time. If you enable automatic top-up, you authorize us to charge your saved payment method the amount you configure when your Balance falls to your chosen threshold, subject to the monthly cap you set. You may disable automatic top-up at any time.
• If your Balance reaches zero, service is suspended. A call already in progress will finish and may result in a negative Balance, which is cleared by your next top-up. While suspended we will not answer new calls, send messages, or run campaigns. Incoming text messages are still received and stored. Service resumes automatically once you add Balance.
• We will notify you before and at suspension by email and text.

5. Your responsibilities as the sender

For every message sent through LastRing to your customers, you are the sender of record. You represent and warrant that:

• You have obtained lawful consent from each recipient, in the manner required by the Telephone Consumer Protection Act and applicable state law, before any message is sent.
• Promotional, marketing, and reactivation messages are sent only to recipients who gave prior express written consent to receive them from your business.
• You have not purchased, rented, scraped, or otherwise acquired contact lists from third parties, and you will not upload such lists.
• You will honor opt-out requests, and you will not attempt to circumvent opt-out handling.
• The services, prices, staff, and hours you configure are accurate, and you will keep them current.
• You are responsible for your own notice and consent obligations relating to the recording of calls on your line.

You will indemnify and hold us harmless from claims, penalties, and costs arising from your breach of this section, including TCPA claims relating to recipients you contacted.

6. Call recording and AI disclosure

Calls answered by LastRing are recorded and transcribed so that you can review them and so the service can function. By enabling forwarding, you authorize this recording on your line.

Every answered call begins with a spoken disclosure that the caller is speaking with an AI assistant and that the call may be recorded. You may not disable or alter this disclosure. Some states require all parties to consent to recording; the disclosure is provided to support compliance, but you remain responsible for your own obligations.

7. Limits of the AI assistant

The AI assistant can misunderstand callers, mishear details, and make mistakes. Appointments it creates are provisional until you confirm them. You are responsible for reviewing bookings, transcripts, and messages.

We are not liable for missed calls, mis-booked or missed appointments, lost business, or errors in what the assistant said, and you should not rely on the service as your only means of receiving customer contact.

The service is not for emergencies. It must not be used for any emergency, crisis, medical triage, or safety-of-life line.

8. Prohibited uses

You may not use LastRing to:

• Place outbound automated or AI-voice calls; the service answers inbound forwarded calls only.
• Send messages without documented consent, or to numbers on a do-not-contact list.
• Send content relating to sex, hate, alcohol, firearms, tobacco, cannabis, gambling, loans, debt collection, or other restricted categories under carrier and CTIA rules.
• Impersonate another business or person, or misrepresent who is calling or messaging.
• Transmit, store, or process protected health information (PHI). We do not currently offer HIPAA Business Associate Agreements, and the service must not be used for any purpose requiring one.
• Violate any law, carrier requirement, or third-party right.

We may suspend or terminate accounts that violate this section, without refund.

9. Text messaging terms

See our SMS Terms section in the Privacy Policy for consumer-facing disclosures. In summary: message frequency varies; message and data rates may apply; reply STOP to opt out and HELP for help; carriers are not liable for delayed or undelivered messages.

10. Intellectual property and your data

We own the software, interfaces, and brand. You own your business data, customer records, recordings, and transcripts. You grant us a licence to process this data to provide the service, and to use aggregated, de-identified data to improve it. On termination, you may export your data; after 30 days we may delete it.

11. Availability

We aim for high availability but do not guarantee uninterrupted service. Telephone and messaging delivery depend on carriers, and carrier filtering or outages are outside our control. Scheduled maintenance will be notified where practical.

12. Third-party services

The service depends on third parties including telephony, artificial-intelligence, payment, identity, and hosting providers. Their failures may affect the service. Messaging additionally requires carrier registration (A2P 10DLC) which is subject to third-party approval and timing we do not control.

13. Limitation of liability

To the maximum extent permitted by law, our total liability for any claim is limited to the fees you paid us in the three months preceding the claim. We are not liable for indirect, incidental, special, or consequential damages, or for lost profits or lost business, even if advised of the possibility.

14. Termination

You may terminate at any time under section 3. We may suspend or terminate for non-payment, breach of these Terms, or where required by law or by a carrier. On termination we release your assigned phone number, which may then be reassigned.

15. Changes

We may update these Terms. Material changes will be notified by email or in the product at least 30 days in advance. Continued use after the effective date constitutes acceptance.

16. Governing law

These Terms are governed by the laws of [JURISDICTION — CONFIRM], without regard to conflict-of-law rules. The exclusive venue for disputes is [VENUE — CONFIRM].

17. Contact

Excellence & Quality Software Solutions LLC — [REGISTERED ADDRESS]
Email: [SUPPORT EMAIL]